Headquarters:
7555 E Hampden Ave
Suite 412
Denver, Colorado 80231

Office:
303-369-7783

Fax:
303-369-7718

Web Address:
www.uspotatoes.com

Key Contacts:
Tim O'Connor, President/CEO

Number of Members:
8,000

Description:
The United States Potato Board was established in 1971 by a group of potato growers to combat consumer misconceptions that potatoes were fattening. As a result of aggressive nutrition education programs conducted by The Board, consumer attitudes toward the potato have changed dramatically from that of a heavy, caloric food to that of a low-calorie, nutritious vegetable.

The United States Potato Board was one of the first commodity groups to promote its product generically and to develop a nutrition label approved by the USDA and FDA.

The Board promotes the nutritional benefits and contemporary uses of potatoes through advertising, public relations, retail marketing and export programs.

Headquartered in Denver, Colorado, The National Potato Promotion Board represents 10,000 potato growers and handlers across the country.